Deeplinks
Best practices: one link per account vs shared links
Decide whether each social account needs its own Elite deeplink or whether a shared bio URL is enough.
There is no single rule, but clean analytics usually win.
- One deeplink per social account — best when you need clean source separation
- Shared bio website — best when one branded page lists every CTA
- Separate ad deeplinks — always; never mix paid and organic into one URL if you care about ROAS
Agencies often give each model a bio site plus dedicated ad deeplinks per campaign. Use groups so the list stays readable.